about this project
In this project, we had to decide on creating a branding of our choice or re-branding something that already exist. I personal decided on Kawaii Kon because I use to attend and love anime. For those who doesn’t know about Kawaii Kon,
they are is an anime convention geared towards Japanese animation and comics. The founders of Kawaii Kons are Gamers Evolution Expo, LLC., a company started by Stan Dahlin, Marlon Stodghill, and Scott Richardson. Due to their love
for anime, the founders decided to bring the convection to Hawai’i. Kawaii Kon offers a different variety of events, activities, and all of Japanese culture throughout the three-day weekend. It is a great place for anime lovers
and manga (comic) geeks to unite and socialize with each other for a great time. First things first, I start off with a brand strategy for the company, its target, purpose, and who are the audience. I wanted to start off with re-creating
the Kawaii Kon logo, colors, patterns, graphics, and mockups for their products and additional prints.
- Service: Typesetting, Print Design, Photoshop, Illustrator
- Skills: Sketching, Adobe Photoshop, Adobe Illustrator
